The world-famous chain of fast-food restaurants “KFC” (“Kentucky Fried Chicken”) this year introduces innovations in its menu in test mode.
Together with representatives of the Beyond Meat production company, wings and artificial chicken nuggets within the Beyond Fried Chicken line will appear in the assortment of KFC catering establishments.
The novelty can be found in the fast food menu today, but so far only in the city of Atlanta (United States of America).
Experienced experts for a long time studied the organoleptic and other properties of artificial chicken. It is noteworthy that research continues today, but already in the segment of consumer reaction.
It is known that based on feedback from KFC visitors, it will be determined whether Beyond Fried Chicken is to be introduced into the menus of other restaurants and in the assortment of retail chains.
It will not be superfluous to note that today artificially recreated “surrogates” of high quality are extremely appreciated in the world market. And in the coming years, analysts do not rule out, artificial meat will become an integral part of the menu of large restaurants and fast food chains.